NLB National Library

Client: NLB

To create the vision of a Library of the future, we incorporated dramatic visual effects to convey a hi-tech futuristic look.

Text comes alive! In our typographic treatment, text not only relayed information in the conventional sense, it displayed form and function. The text emerged from the fairy tale book to weave around the pillars, moving on to Chinese calligraphy and Bio-science data.

The challenge was to depict the not so distant future. Technology thus had to be believable yet still innovative and cutting edge.

Another design challenge was the conceptualization of the various interfaces and future operating system GUI's that the users interacted with.